The Big Rock Foundation
2022 - Foundation Brand Video
Project highlights:
Video Production | Editing | Animation
Our friends at The Big Rock Blue Marlin Tournament brought us in to produce a brand video about their foundation. besides being the largest blue marlin tournament in the world, The Big Rock Foundation has raised over 10 million dollars for charities around North Carolina. In 2022, the Foundation started a new giving campaign and wanted a way to tell their story to help donors and tournament participants understand how their money was helping the community.
One major challenge with this project is that we had to produce this video during the tournament offseason and utilize archival footage and animations to effectivly tell the story.
Director/Editor - Luke Pearson
Executive Producer - Crystal Hesmer
Writers - Tommy Bennett, Crystal Hesmer, Randy Ramsey, Casey Wagner
Archival Footage Coordinator - Carlee Sharpe